Benny & Co is a family-owned business specializing in delicious, high-quality chicken dishes. Known for their rotisserie chicken, they offer a variety of savoury meals and sides. The company prides itself on using fresh, locally sourced ingredients. Benny & Co focuses on providing fast, friendly service in a welcoming atmosphere. Their commitment to quality and taste has made them a popular choice for casual dining.
The client was launching their food products in supermarkets and needed high-quality images for their packaging. They needed eye-catching visuals and a professional look. The images had to be aligned with their brand identity and stand out on crowded store shelves. Since packaging plays a crucial role in attracting customers, the client was looking for perfect visuals and images to establish a strong presence in the market.
We photographed the food elements in our Montreal studio and got creative with the composition to capture the food to its best appearance. Once the photos were taken, the editing process in Photoshop began, where imperfections were corrected, colours were enhanced, and elements were combined to create the perfect montages. This allowed the designers to create stunning packaging visuals that highlight the product’s best features. The final images became a powerful marketing tool to attract customers in supermarkets.